Partner 'Your Biz' with The Internet's Sexiest Model Contest Peter Hogan Internet Publisher Kings Cross Online Est. '2000 Pete lived in Japan in the 90s

The Internet's Sexiest Benefits of Partnering with Us Internet Advertising - it's the future now - much more control than traditional newspaper and TV. And of course, a lot cheaper. TISM has got all the key attributes - catchy name - well established on Google - and ah, the subject matter is the No.1 search keyword. TISM will be similar to Tropfest in development but with more emphasis on Reality Internet TV - webcams, viewer involvement in voting, etc. So Pete gives your business multi-diverse-exposure-ops. Also there's Fair Dinkum Australian Ratings, in the pipeline, Australians of Arabia ...& Lawrence - a Film / TV series ripe for the WWI 100th Anniversary celebrations. And he has a deep understanding of a key market - Japan. To top it off, he will run for the Senate in Election '10. Proof that his ideas are already out there and ready to take off? Just Google us! [ The Internet's Sexiest Model Contest [ Fair Dinkum Australian Ratings [ Australian of Arabia - The Movie [ Peter Hogan for the Senate in '10

Model Contest Nicki Cotterill - TISM3 Contact us if you think Your Biz would make a nice fit Fashion, Hair, Restaurants, Mobiles, Hotels, Airlines... Peter Hogan - Publisher King Cross Online kxol.com.au PO Box 1 Potts Point NSW 2011 kxol.pete@gmail.com

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TISM PARTNERING FOOTNOTES After looking around Sydney City we are starting to narrow down our candidates for the 'Home of TISM'. Star Casino and the Darling Harbour complex could be just right. We are also looking at TGV, Town Hall. Reality Checks First: 1. The U.S. economy is going into recession. China, Australia and everyone else, will follow. Consumer sentiment / spending indices are already going pear shaped. 2. In the Asia-Pacific region, Sydney City has gone backwards since the Olympics as a holder of Big Events. John O'Neill can't see much at all on the horizon, maybe a shot at the Soccer World Cup in 20 years... 3. Walk around Sydney City during trading hours and there are an awful lot of stores with not a customer within Cooee. There are a heck of a lot of Fashion shops in Sydney, more than any other major market, all chasing the dwindling consumer / tourist dollar, many would be lucky to get a handful sales all day. 4. Town Hall's central location should be the busiest. QVB Shops traditionally do the best because they follow directly north from the train station. And is still quite a congested walk through to Market Street, through to Myer Sydney Central Plaza, and on down to Pitt Street Plaza, and the bottom end of the City 5. In contrast, TGV shops - the veer east over to the right sector - is clearly struggling, Pete regularly works away on his Notebook on the high tables at the front of the Food Court in the mornings, many of the surrounding fashion stores do not get one sale, most are empty the whole morning. It's a similar situation at Darling Harbour. 6. How is all that going to pay staff salaries, let alone rent. It's obviously an untenable situation. Businesses will start going under unless somebody tries something different. 7. BTW, two people should be sacked: a) Whoever thought up the name: "TGV" (The Galleries Victoria) b) Whoever paid them to think up a catchy name. TGV just doesn't work, especially for Japanese Tourists. 8. Lord Mayor Clover Moore's City of Sydney Council is showing no concrete signs of being able to help Sydney City businesses.

Brainstorming Solutions: 1. What sells no matter what's happening in the global economy. 2. What is the No. 1 Internet search subject matter. 3. Why don't we try something in that slowing TGV area. It's spacious, not congested and stuffy like QVB, and not too far away like Myer and Pitt St Plaza. And TGV fills up in the middle of the day - lots of consumer eyeballs just staring into space or a that little handheld thingy having lunch. 4. Why not put on TISM Shows - daily - Reality Internet TV stuff - webcams, attracting an international attention and maybe leading to some more tourist down the line - potential finalists being interviewed - crowd voting - eliminations - lucky prizes - dates with the girls - TISM girls (and maybe later guys re mens fashion) modelling clothes on sale at nearby TGV stores... plus some drama - the usual tried and tested elements (and some innovations) behind-the-scenes bitching, etc. Also to allay the squeamish, some educational / scientific elements - Dr Tatiana-esque. 5. It's not just about focusing on increasing sales, it's really about ways to lift our global profile - using TISM as a novel way to first at least get on the radar screen of some markets. 6. Pressure on Clover Moore's City of Sydney Council to give it a chance.

Why will TISM work? 1. Catchy Internet name. 2. No.1 Google Search subject matter. 3. TISM Creator Pete's unique bio. and increasing higher profile. In particular, the following points. a) Pete's hometown is Sydney - Sydney Technical High School, University of Technology Sydney (UTS) Alumni... c) Pete actually lived in Japan in the 90s - knows the culture - would be comfortable going to Japan to promote TISM and it's home base in Sydney Australia. d) Pete will be having a serious run for a Senate seat in Federal Election '10, not far away, and launching a Political Party for Fair Dinkum Australian Ratings. 4) Our catchy TISM logo (OK, it's coming!) and theme colors - emphasis on 'pink everything' - Pete in pink suits... 5) TISM does something concrete to lift the local and international profile of TGV.

Funding / Seed Money: 1. If we can get overseeing management support upfront, it's going to be a lot easier approaching everyone else. 2. All the participating businesses could chip in some seed money - mainly to setup a proper website - webcams, viewer voting, buy TISM promotional items online... 3. These businesses and stores would become Official TISM Suppliers. Why not, the products are just sitting in the shops going nowhere... 4. When we get to first base we can approach other major sponsors - especially someone like Richard Branson and his Virgin Airlines.

Promotion / Advertising: 1. It's the unique catchy name that makes this project viable - we have to lock that up. 2. Let's target markets with money - like Japan. TGV is even more attractive because the huge Kinokuniya Japanese Book Store is just upstairs, along with other Japanesey stores - all of which could be made clear in our TISM 'Target Tourist' advertising. 3. International promotion. First, TISM targets Japan. This is where Pete comes into his own - giving us a greater chance of success - not only does he know the product, having created it, and his hometown Sydney, he is very comfortable moving around Japan. If Pete and the TISM girls can crack a few of the TV talk shows there, when all the Japanese tourists come down they are gonna want that mandatory photo with the TISM gang.